Essay about Performance Enhancing Drugs - 1009 Words

Performance Enhancing Drugs For many years sports have played huge roles in human’s everyday lives. From entertainment, political, financial and to actually competing in them. The task for the sportsmen or women, especially in the top rank, is to beat the other competitors and get a good result from it. Here there is a high amount of pressure on many athletes coming from the media, coaches, themselves etc. They have the wanting to do well and achieve their goals and aims so much that some of the athletes turn to performance enhancing drugs. Obviously training for competition is the main thing to do but using drugs is another helper to succeeding. So, to their way of thinking, doping does not seem like cheating it just seems like†¦show more content†¦All this has changed the whole course of doping. Drugs used to be taken just for a one-off effect which activated various standard bodily functions, but now they may bring about the biological reprogramming of the body. To put it plainly, the time is not far off when it will be scientifically possible to make artificial but lasting changes in the way an organ functions and when the technicians of sport will be able to change each drug to meet the specifications for a particular level of performance. There are drugs used in sports such as steroids (Build size and strength of muscles or bones), Erythropoietin also known as EPO or blood doping (increases the delivery of oxygen to the muscles reducing pain and tiredness), Diuretics (hiding the drug use and also reduces weight), narcotics (takes longer for the athlete to be introduced to pain) and beta blockers (relaxants used for athletes who need to keep a steady hand e.g. in shooting events). These are just some examples of drugs used there are many more for different uses. These drugs are put into the body in many different ways they can be injected, taking in tablets, taking them orally. Most of the drugs shown are banned outright in Olympic competitions. However, some of these drugs, such as cortisone and local anaesthetics, are allowed in sport because they have uses for the athlete’s medical conditions. Almost all of these drugs have dangerous side effects especially the ones that are illegallyShow MoreRelatedPerforman ce Enhancing Drugs. . Performance-Enhancing Drugs1580 Words   |  7 PagesPerformance Enhancing Drugs Performance-enhancing drugs (PED s) have been an issue for many decades now for the medical and sports field. Olympic and professional athletes have been using them to gain an upper hand on the competition, but some may ask if it s really worth it? Studies show that performance-enhancing drugs have been proven to negatively affect the health of athletes who take them. Simply put, performance-enhancing drugs could either improve athletic performance or can be extremelyRead MorePerformance Enhancing Drugs For Sports1227 Words   |  5 PagesPerformance Enhancing Drugs Sport records are becoming harder   to break and seeing records are starting to become a thing of the past.. Players aren’t being able to hit these home runs or score long touchdown’s. Injured   players are getting kicked off the team or even quit because they can’t get to their peak performance that they were at before they got injured.   If more players were to use performance enhancing drugs they would be able to compete to the performance of past players. A performanceRead MoreThe Prohibition Of Performance Enhancing Drugs1257 Words   |  6 PagesContinue the Prohibition of Performance Enhancing Drugs Sporting competitions either nationally or internationally have regulations to prohibit or inhibit the use of performance enhancing drugs (PED’s). There been a case for the lifting of these regulations to create sporting fair across all types of people. Craig Fry, an advocate for the use of performance enhancing drugs in elite sporting competitions and author of â€Å"Bring Truth into Play by Saying Yes to Drugs in Sport†, is an Australian healthRead More Performance Enhancing Drugs Essay1759 Words   |  8 PagesPerformance Enhancing Drugs   Ã‚  Ã‚  Ã‚  Ã‚  When most people think of performance-enhancing drugs the first thought that comes to their minds is the illegal ones like steroids, but today there are more non-illegal drugs like creatine and androstenedione for people today. Creatine is a chemical produced by the kidney and found in meat product. It helps muscles recover after a workout, which in turn helps athletes bulk up faster (Gregorian 5). Creatine is used by many of the nations top college sports teamsRead Moreâ€Å"Performance-Enhancing Drugs in the Workplace† Essay1392 Words   |  6 Pagesâ€Å"Performance-Enhancing Drugs in the Workplace† Performance-enhancers are becoming more common in our everyday life, despite our efforts to ban them. This raises the questions, should we just accept these drugs and use them to our advantage? Or should we continue to resist these drugs and not take advantage of their performance-enhancing capabilities? When you start talking about organizations like the military, where Soldiers are ask to go beyond the normal physical and mental stress of a regularRead MorePerformance Enhancing Drugs For Professional Sports1703 Words   |  7 Pagesthe use of performance enhancing drugs. The debate on whether or not performance enhancing substances should be allowed in professional sports has been going on for years, decades even. Many believe that using steroids and other performance enhancers should automatically disqualify an athlete from ever being able to be a member of the Hall of Fame, in sports in general, not just in Major League Baseball. However, there is an argument to be made to make the use of performance enhancing drugs legal inRead MoreThe Ethical Dilemma Of Performance Enhancing Drugs1364 Words   |  6 Pagesway. In this paper, the ethical dilemma of performance enhancing drugs being used in sports will be addressed and be given solution based on the Christian worldview. Ethical Dilemma This case involves Paul, who is a promising young athlete, who works hard and has a good spot on his team. He is constantly putting in training to get better and it has been paying off. He notices that some of his teammates have been trying out a new performance enhancing drug. It is not illegal, but it still improvesRead MoreSports and Performance Enhancing Drugs Essay1221 Words   |  5 PagesPerformance enhancing drugs in todays pro sports have become a big deal, because of health stimulants and the benefits that such studies have on good development of the person and on fair athletic games. Pediatricians or trainers can play a huge role in helping the athlete or player that is using or taking performance enhancing drugs. By taking factual info about the true benefits and medical problems of these drugs and giving information about healthy food and working out. Tries to create a changeRead MorePerformance Enhancing Drugs Should Be Banned1645 Words   |  7 Pagesrules by using performance enhancing drugs each year. Performance enhancing drugs help athletes to becomes bigger, faster, and overall better at their individual sport. This process is called doping. Doping can be defined as using drugs and various substances to better perform at a particular task. Furthermore, these athletes act in the moment and fail to see all aspects of these performance enhancing drugs. Contradictorily, some individuals argue that performance enhancing drugs should in fact beRead MoreEthical Dilemmas : Performance Enhancing Drugs1674 Words   |  7 PagesEthical Dilemmas: Performance Enhancing Drugs Today’s society places high-performance athletes on a pedestal and our youth look to become the next superstar. The question plaguing young athletes is â€Å"how can I get there?†. Physical development must be considered for any athlete and this consequently introduces the topic of performance enhancing drugs. These substances can cause physical development to occur faster than the natural rate, making the athlete a step above â€Å"the rest†. Ethical, moral

Domestic Violence And Its Effects - 1616 Words

Domestic Violence Domestic violence is a subject that is known about, but most often left behind. At times victims of domestic violence are not even aware that they indeed are victims. It is also common that when one does know about domestic violence, most often it is a woman that is the victim. That is not the case; there are other populations that are effected as well. When people are victims of such acts, they are more likely to develop some type of disorder as well as other issues. Although victims are getting abused, these cases are not often reported but as time goes by there are more people and victims speaking up and making reports. Statistics When one thinks about the population that domestic violence affects, often one thinks about women. It is also the case that men and children are affected as well. Although men are affected, it is more usual that women experience domestic violence. In a US research, it showed that 25% of women and 7.6% of men had been raped and/or physically assaulted by a partner at some time in their life (Howard, 2010). Clearly these statistics display that women are affected more. Ethical/Legal Issues Often times cases of domestic violence go unreported. Many times it is because the victims are too scared to say something. Other reasons why victims do not report domestic violence is because there is fear of retaliation or the victim has fear that the family will be separated. Additionally, victims may not be aware or educated aboutShow MoreRelatedThe Effects Of Violence On Domestic Violence1380 Words   |  6 Pagesobject to violence, because when it appears to do good, the good is only temporary; the evil it does is permanent†, quoted by Mahatma Gandhi. Violence is defined as an unjust or unwarranted exertion of power or force to intentionally injure, damage, or destroy something or someone. Amongst the various types of violence, there is one in particular that has been causing an ongoing debate within societies across the world; this certain type of violence is known as domestic violence. Domestic violence, alsoRead MoreThe Effects of Domestic Violenc e1831 Words   |  7 PagesDomestic Violence What effects does domestic violence have on the victim and their families? Domestic violence has a tremendous effect on people lives. It is a terrible crime and is happening each day. It is said that every 9 seconds a women is assaulted or beaten. Domestic violence is the leading cause of injury in women. This crime is very common and happens to people that you may even know. â€Å"Domestic violence is a pattern of abusive and threatening behaviors that may include physical, emotionalRead MoreDomestic Violence And Its Effects879 Words   |  4 PagesDomestic violence is a violent confrontation between family or household members involving physical harm, sexual assault, or fear of physical harm. (Berry, 1998) Often when we think of domestic violence, we think of a man hitting women but there are many forms of abuse; emotional, sexual, physical and verbal abuse. Domestic violence acts can be committed by men or women, against children or adults. In our society, we are seeing more instances of domestic violence from professional athletes, toRead MoreDomestic Violence And Its Effects971 Words   |  4 Pagesâ€Å"Domestic violence can happen to anyone, regardless of race, age, sexual orientation, religion, or gender.†(Domestic Violence. U.S.) While signs of physical abuse can be seen if the victim has visible bruises, there are other forms of dom estic violence that are often missed or overlooked. Victims often live in fear and sadly many times, they fear the person they love the most. It has been proven that at least three women are killed a day by their significant other due to domestic violence, in mostRead MoreDomestic Violence And Its Effects913 Words   |  4 Pagesbehaviors then you have been in an abusive relationship or if you know someone who is in that type of relationship that person might the abuser or the victim. Domestic Violence is a violent confrontation between family members, a partner (boyfriend- girlfriend, spouses) involving physical harm, sexual assault, or fear of physical harm. Domestic Violence is not always physical like everyone think, it is also emotional, economically and coercion and threats. Many people think that when they are been beatingRead MoreDomestic Violence And Its Effects3294 Words   |  14 PagesExecutive Summary As many people know, domestic violence is a criminal act involving victims and offenders who are related to one another. Domestic Violence includes intimidation and simple, aggravated, and sexual assault. What most people may not be aware of is that domestic violence has become a national dilemma, with a crime of this type occurring every 9 seconds. Family members try to ignore what’s happening and neighbors do not want to get involved. The victim is usually helpless to understandRead MoreDomestic Violence And Its Effects2364 Words   |  10 PagesWhat you imagined was domestic violence. The violent and extremely aggressive behavior displayed in your own home. The very place that should be your sanctuary, is turned into hell. According to the NCADV: Domestic violence is the willful intimidation, physical assault, battery, sexual assault, and/or other abusive behavior as part of a systematic pattern of power and control perpetrated by one intimate partner against another. It includes physical violence, sexual violence, threats, and emotionalRead MoreThe Effects Of Domestic Violence On Domestic Abuse1340 Words   |  6 Pagesunderestimated, domestic abuse rips families apart every single day. Domestic violence comes in mainly five different forms, physical, sexual, psychological, emotional, and economic. This violence ruins families, demoralizes the victims, and the public downplays the household terrorism that goes on every day. Generally thought of as taboo, the public belittles and humorizes domestic abuse as a way to deal with it, that avoidance must come to an end. The five forms of domestic violence are economicRead MoreThe Effects Of Violence On Domestic Violence995 Words   |  4 PagesIn many cases of gender violence there is a physical outburst or unwanted exertion of force. Perhaps the most salient issue which is evident through-out history as a root cause to domestic violence is poverty. Women who are unemployed and become an economic burden to their spouses, who become victims of domestic violence. The individuals in Domestic abuse situations, is battered and abuse by an intimate partner or family member. Domestic violence spreads across social class or race, it can happenRead MoreDomestic Violence And Its Effects1023 Words   |  5 PagesDomestic Violence is an outline of behaviors used to create authority and control over another person through fear and pressure, frequently including the threat or use of violence. There are diverse forms of domestic violence that affect men, women and children. This mistreatment happens in various forms that include physical, emotional and mental. This abuse begins as threats, then they worsen to verbal abuse and then it ends in physical violence. You may think that the physical abuse and injuries

Jane Eyre by Charlotte Bronte Free Essays

Jane Eyre, by Charlotte Bronte is a gothic, Romantic novel that was seen by critics at the time as a controversial text. All though not revolutionary it did contain elements of social rebellion. Elizabeth Rigby from the Quarterly Review labelled ‘Jane Eyre’ an â€Å"anti-Christian† novel and an â€Å"attack on the English class system†. We will write a custom essay sample on Jane Eyre by Charlotte Bronte or any similar topic only for you Order Now When read from a 21st century context, the novel shows, through the use of various motifs and imagery, the development of one central character. You can read also Analysis of Literary Devices of Jane Eyre Bronte shows Jane’s development, while highlighting aspects of her own social and personal context through the characterisation of Jane’s friends, family and acquaintances. A contemporary contextual reading allows the audience to view Jane Eyre as a character based novel. One critical paper known as the â€Å"Tablet† described Jane Eyre as being â€Å"simply the development of the human mind†. This bildungsroman genre underpins this reading of Jane Eyre. Similar to other Victorian authors of the time, like Charles Dickens, Bronte uses Jane to represent an individual’s search for identity and their adjustment to society. Q. D Leavis wrote that â€Å"the novel is not†¦but a moral psychological investigation†. As such the novel becomes laden with varying themes and ideal and is neither restricted by genre or by political view (much like the human mind) Characterisation is used consciously from the beginning of the novel to show the development of Jane’s individual nature and strength. One of the motifs used to represent Jane’s character is the colour red. A fine example of how the colour gains various meaning as the Jane develops is in the first 3 chapters. While in the first Chapter she is enshrouded by the curtains, which provide here with haven from The Reeds the colour soon becomes one symbolic of anxiousness, fear and anger as she is locked up in the red room. â€Å"A bed supported by massive pillars of mahogany , hung with curtains of deep red damask. † The description of the magnificent bed reflects Jane’s feeling of inferiority and belittlement. However in chapter 3 she awakes to the soft red glow of the fire which provides here with warmth and comfort. Bronte continues to use this theme later on to represent Jane’s passions for Mr Rochester and the wild nature of Bertha. Jane is represented as a strong-willed character with her own opinions, morals and mindset. While she is somewhat repressed by the society and context she lives in, she does not let this limit her entirely. Jane is not afraid to speak her mind even from a young age, nor is she afraid to think outside the conventional framework of society. â€Å"Women feel just as men feel†¦they suffer too rigid a constraint†. All other characters are seen through Jane’s eyes, and it is their impact on her development that is important, rather than their individual personalities. In the early stages of the novel, Jane is seen to be in conflict with Mrs Reed but later in the novel, the maturity that Jane has developed is seen, when Jane overlooks Mrs Reed’s cruelty, and treats her with kindness. â€Å"A strong yearning to forget and forgive all injuries†. Bronte’s use of setting provides a backdrop against which Jane develops from a young girl to an adult. The Five main settings symbolise the stages in Jane’s quest to find herself. The setting traces Jane’s childhood development at Gateshead Hall, followed by her schooling and work at Lowood institution and the development of Jane’s passionate nature at Thornfield. Moor House is then characterised by a moral and religious development of Jane. â€Å"God directed me to a right choice†. This counteracts the critic E. Rigby’s anti-religious reading of Jane Eyre, discussed later. Jane’s development concludes with her reunion with Rochester at Ferndean. Jane’s words â€Å"Reader, I married him†; show her internal fulfilment as she has found a balance between passion and reason and found her place as an individual in society. The gradual development of character highlights the textual integrity of â€Å"Jane Eyre† and enables readers in all contexts to trace the development of a central character. The narrative technique used by Bronte shows the gradual development of Jane as the central character. The first person narrative voice given to Jane enables a closer connection between Jane and her readers, allowing expression of feelings and emotions as her character develops. â€Å"Reader, though I may look comfortably accommodated, I am not very tranquil in my mind†. A duality present in Jane’s narration presents a child’s voice, echoed by a mature and intelligent adult voice of reasoning and reflection. â€Å"I should, if I had deliberated, have replied to that question†. This self-reflexivity is important in showing Jane’s character development. Consistency of Romantic imagery, linking nature and weather to characters, also adds to character development and sustains textual integrity. â€Å"The sun was just entering the dappled east and his light illuminated the wreathed and dewy orchard trees†. The imagery reflects the implications of characters choices and its impact on future character development. In the garden, after Jane agrees to marry Rochester, a storm breaks out and the great chestnut tree is damaged. This imagery symbolises the forbidden relationship that Jane agreed to. Throughout Bronte’s novel, elements of her personal and social context are highlighted, adding depth to her characters and her novel. Religion was significant in Bronte’s personal context, and in the Victorian context. Changing religious ideas, religious doubt, and an increase in non-conformists had emerged due to science and history. While the critic E. Rigby labels Jane Eyre an â€Å"anti-Christian† novel, I believe Bronte is representing religion without taking a clear stance on the issue. Bronte conveys no specific religious message but instead shows more of a general concern for religion, reinforced with religious language. â€Å"No nook in the grounds more sheltered and Eden-Like†. The text does not ignore religion or openly oppose Christianity; rather it represents the contextual importance of religion, while adding depth to Jane’s character development. Feminism is another contextual influence in Jane Eyre. The critic S. Gilbert suggests that Jane Eyre is â€Å"a traditional feminist reading of the Bronte’s†¦Ã¢â‚¬ . This critic has drawn parallels between Bronte’s life and Jane’s life, inferring that Bronte was exploring her contextual feminist struggle through the character of Jane. While there are some elements of feminism in the novel (mostly due to the independent ubringing of Charlotte Bronte) it is not the central theme. As seen from the above discussion, Jane Eyre is about the development of a human mind, with feminist themes simply an influence on Jane. Jane’s feminist comments show her character exploring the social context. â€Å"Women are supposed to feel very calm generally, but women feel just as men feel†. These elements link back to a â€Å"moral psychological investigation† rather than an exploration of feminism. ‘Jane Eyre’ is primarily focused on the development of an individual. The text shows Jane’s development from a child to an adult using characterisation, setting, narrative voice and romantic imagery. Bronte adds depth to characters by introducing aspects of her social and personal context. While critics in the Victorian context label Jane Eyre as a â€Å"feminist novel† or an â€Å"anti-Christian book†, in my contemporary reading it is neither of these things. Its merely the exploration of an individuals development. How to cite Jane Eyre by Charlotte Bronte, Papers

Facing Poverty free essay sample

The Summary of â€Å"Facing Poverty with a Rich Girl’s Habits† ENG115061VA016-1126-001 (English Composition) July 22, 2012 According to Suki Kim, the author of â€Å"Facing Poverty with a Rich Girl’s habits, learning how to survive physically, emotionally, and educationally in a world that was far removed from the style of life she was accustomed to was one of the biggest challenges of her life. Kim went from having a father who was considered a millionaire, living in a mansion complete with a governess to living in a small apartment in another person’s home within a short period of time. While reeling from the shock and devastation of losing all that was familiar to her, she also had to learn English, how to do everything for herself that was originally done for her, and get used to a new school and way of life. In her essay, she discusses the various challenges that rose up to face her almost daily. We will write a custom essay sample on Facing Poverty or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page As a young adolescent, Kim was ostracized due to her being from Korea, being made fun of and called names. Even while she was in her E. S. L. classes and having the ability to communicate with those who spoke Korean, she was an outsider. At one point in her essay, she describes the first English word she had learned as being â€Å"fresh off the boat† (Roen, Glau amp; Maid, 2011). Kim, not understanding English, didn’t realize that the joke was on her until much later when she had a better grasp of the language. Kim was also amazed at the differences in Korean schools and those in America. In Korea, she describes school as being quiet and respectful, using examples of bowing to teachers and wearing slippers to avoid making marks on the flooring. In one particular example she talks of youngsters kissing in the classroom while the teacher calls out attendance, something that surely didn’t happen in Korea. A hard dose of reality soon came to Kim when she realized just how much of her life was going to have to change. Her mother, who was considered an elite citizen of Korea, was now working in a fish market just to make ends meet. The changes and challenges in which Kim had to go through just to survive school seem to carry with her even into her adulthood now as she reflects on her past life. From the tone of Kim’s essay, it sounds as if she is talking amongst her peers trying to paint a picture of her life before the fall of her family empire and during the tumultuous years of her school life. It is a reflective time in her life and she is going back over it trying to make sense of everything in a more mature manner than that of a child. Her purpose doesn’t seem to make someone feel guilty about her past but to teach others that nothing is forever. She believed that everything was going well in her life and that nothing would change, and when it did, she had a lot of adaptation to go through. Kim’s attitude is one that is accepting of her past and she seems to understand that what happened then has made her the person that she is now. She doesn’t seem resentful but at peace with her life. After reading the essay multiple times, at first, I felt sympathy for her because of her being a child accustomed to the finer things and having that taken away from her suddenly. Then, as I began to think about her situation, I began to be proud of her for enduring what she did and still coming out a powerful person. It takes a strong person to discuss personal things that have occurred in their life as well as show their weaknesses and vulnerabilities. I was impressed with her capability to provide as much vivid detail as she did. I can’t honestly say that I could do the same had I been in her shoes. Reference Page Roen, D. , Glau, G. , amp; Maid, B. (2011). Facing poverty with a rich girls habits. (2 ed. , p. 62). Boston: McGraw-Hill

The Lowell Observatory

Introduction The space contains various wonders objects with significant effects on the study of astronomy. A wide range of research is commonly conducted in space to establish and prove various theories that are aimed at explaining the origin and significance of these heavenly bodies. The space was largely unknown to many in the ancient times.Advertising We will write a custom research paper sample on The Lowell Observatory specifically for you for only $16.05 $11/page Learn More In fact, people thought that the sun goes around the earth, which they believed was stationary. These facts were trashed as more researchers made progress in observing space with the aid of a telescope, among others. The solar system has increasingly received much attention as to its origin and significance to a community that is continuously exploiting the airspace. These researches cannot be achieved without the aid of advanced astronomical facilities. Among these is the Lowe ll Observatory, located in Arizona, in the United States. This facility has enabled astronomers to conduct major research on a wide range of astrophysical systems and the solar system. It has also been utilized to observe the space through its high resolution telescopes. Other services that people enjoy in Lowell include widescreen multimedia shows, tour in the universe through space theatres, and beautiful sceneries, among others. This paper will explore the Lowell observatory, its establishment, functions, and significance to research in astronomy and the society at large (Ribokas 1). The Lowell Observatory The Lowell Observatory was founded in 1894 as an institution that serves researchers and also for public outreach. It is usually known as the people’s observatory, given its significance in the development of astrophysics and research. The Observatory is also credited with telescope viewing, tours of the universe as well as widescreen multimedia shows, among other servic es to the public. The institution is a non-profit making organization and was founded by Percival Lowell. In addition, the institution is committed to providing excellence in research as well as outreach to the public. This is of great significance to the community and the development of astrophysical research (Ribokas 1). History The Lowell Observatory was instituted in 1894, in flagstaff, Arizona. The institution, which is based in United States, has enabled astronomers to conduct major research on a wide range of astrophysical systems and the solar system. It has also been utilized to observe the space through its high resolution telescopes. The space was largely unknown to many in the ancient times.Advertising Looking for research paper on astronomy? Let's see if we can help you! Get your first paper with 15% OFF Learn More In fact, people thought that the sun goes around the earth, which they believed was stationary. These facts were trashed as more researchers ma de progress in observing space with the aid of telescopes, among other devices (Lowell 34). Fig. 1: shows Percival Lowell’s mausoleum Source: Lowell Observatory Lowell Observatory was founded in 1894 as an institution that serves researchers and for public outreach. This was done by Percival Lowell, who founded the institution. The institution has a rich account of observations that have been conducted. For instance, it contributed to discovery of many heavenly bodies, such as the planet, Pluto. It also predicted the discovery of the same planet. The observatory has undergone several improvements and technological developments to advance its functions. Its initial function was to aid in measuring solar irradiance variability. However, this changed when Harold Johnson assumed the Observatory in 1952. Instead it focused on studying light reflecting off Neptune and Uranus, from the sun. This led to the installation of its present 21-inch telescope. Furthermore, it was this peri od that led to more research on Neptune and Uranus.Advertising We will write a custom research paper sample on The Lowell Observatory specifically for you for only $16.05 $11/page Learn More Functions of the Lowell Observatory Lowell Observatory has been influential in providing a renewing experience to the society. These include telescope viewing, tours of the universe as well as widescreen multimedia shows, among other services to the public, among others. The institution is therefore very instrumental in the society and works to provide resourceful services to the neighborhood as well as national and international researchers. Moreover the center acts as a good facility for astronomical research and other relevant space research. In addition, it has been utilized to promote human understanding of the solar system. This is important as ancient understanding of solar system has changed over the years. Myths that arose in the ancient times have been dif fused to pave way for a better understanding based on provable and observable ideas and objects respectively in research and experiments. This has been achieved by the introduction of telescopes, and other devices such as the astrograph, LONEOS Schmidt and Clark telescopes, among others. The following figures illustrate the Lowell Observatory and some of its telescopes. Fig. 1 LONEOS Schmidt telescope Source: Lowell Observatory Advertising Looking for research paper on astronomy? Let's see if we can help you! Get your first paper with 15% OFF Learn More Fig. 2 Pluto Telescope Source: Lowell Observatory Fig. 3 Observatory Dome of Clark telescope Source: Lowell Observatory The facility currently posses over 11 telescopes, five of which are used Mars Hill. In addition, two of the five are available for use by the public. Six telescopes are also used mainly for scientific observation in the institution’s dark-sky site, which is located in the southeast. The major functions of this institution may be categorized as stated below (Ribokas 1). Research center Lowell observatory offers a wide range of astronomical research facilities to the astronomers. Through its vast and advanced facilities, which include telescopes (that are space based), among others, astronomers are able to conduct their research on various astrophysical subjects as well as the solar system. Other areas of concern to astronomers are studies on the planets, formation of planets, forming of planets around stars and young stars. Still others include studies on as teroids, which include surveys on those that exist near the earth’s surface (Ribokas 1). In addition, the studies Lowell institution supports include those centered on investigating Kuiper Belt which lies beyond the Neptune. The facility also aids studies on variability of the sun, which are essential to meteorology and space technology. Lowell observatory is very important in facilitation investigations on formation of stars, building and customizing Instrumentations, which are utilized in telescopes. This sets the institution aside as a research center. Educational center The institution acts as an educational center as it brings knowledge through research and observation of some of the mysteries in space. In addition, it has been utilized to promote human understanding of the solar system. This is important as the ancient understanding of the solar system has changed over the years. yths that arose in the ancient times have been dismissed through better research to provide for a better understanding based on observable research and experiments. This has been achieved by the introduction of telescopes, and other devices that have been instrumental in promoting knowledge on space and astronomy (Lowell Observatory 1). These researches cannot be achieved without the aid advanced astronomical facilities, such as those in Lowell Observatory. These facilities have enabled astronomers to conduct major research on a wide range of astrophysical systems and the solar system. It as also been utilized to observe space through its high resolution telescope. This has also aided astronomers to conduct their research on various astrophysical subjects as well as the solar system and thus promote it as an educational center. These have included studies on planets, their formation, forming of planets around stars and young stars, asteroids, among others (Ribokas 1). In addition, the studies that Lowell institution supports include those focused on investigating Kuiper B elt, which lies beyond the Neptune. The facility also aids studies on variability of the sun, which are essential to meteorology and space technology. Lowell observatory is therefore very important in facilitating investigations on formation of stars, building and customizing Instrumentations, which are utilized in the telescopes. Tourist site The institution also acts as a tourist attraction center, given the services it offers and its unique location in the country. The dark skies provide good sceneries for tourist and this helps them to discover wonders of the solar system. Furthermore, some of the tourists who visit Lowell center usually come to learn about skies and its inclusions. The location of this institution also makes it unique as it lies on the high mountains that provide fresh air, which is renewing to observers. Objects usually viewed near-earth asteroids, meteorites and other heavenly bodies that make up the solar system (Strauss 23). Recreational center Over 700000 people visit the center yearly, some of which come for recreation purposes. This is because, as much as space is a mystery, it is also exiting to watch. Other recreational activities include tours of the space through 3D theatres and views of multimedia shows that are broadcasted in widescreen high definition devices. All these provide exciting site for both children and adults in their quest to understand their world (Ribokas 1). In essence, the facility provides an exclusive site for recreational activities and explorers who are increasingly visiting the institution. Significance of the Lowell Observatory The Lowell Observatory has been important since it aids scientific discoveries and research in the United States and other parts of the world, with regards to astronomy and space. Through its vast and advanced facilities, which include telescopes (that are space based), among others. Astronomers are able to conduct their research on various astrophysical subjects as well as the s olar system. Other areas of concern to astronomers are studies on the planets, formation of planets, forming of planets around stars and young stars. In addition, it has been utilized to promote the human understanding of the solar system. This is important as the ancient understanding of the solar system has changed over the years (Bowell 1). Astronomers are able to conduct their research on various astrophysical subjects as well as the solar system. Other areas of concern to astronomers are studies on the planets, formation of planets, forming of planets around stars and young stars. Still others include studies on asteroids, which include surveys on those that exist near the earth’s surface (Ribokas 1). In addition, the studies the Lowell institution supports include those centered on investigating Kuiper Belt which lies beyond the Neptune. The facility also aids studies on variability of the sun, which are essential to meteorology and space technology. Lowell observatory is very important in facilitation investigations on formation of stars, building and customizing Instrumentations, which are utilized in the telescopes. The institution acts as a tourist site as has been mentioned above. Several people visit the center for recreation purposes over the years. This is because, as much as space is a mystery, it is very exiting to watch. Other recreational activities include tours of the space through 3D theatres and views of multimedia shows that are broadcasted in widescreen high definition devices. All these inclusions are important in establishing the institution as a center for excellence in research and outreach to the public. It is also important to note that the institution acts as a tourist attraction center, since it offers great sceneries and observations through the telescope. In addition, its unique location serves it best in attracting more visitors. For instance, the dark skies provide good sceneries for tourist and this helps them to dis cover the mysteries of the solar system. Conclusion The Lowell Observatory has been influential in aiding scientific discoveries and research in the United States and other parts of the world, with regards to astronomy and space. In addition, it has been utilized to promote the human understanding of the solar system. This is important as the ancient understanding of the solar system has changed over the years. Myths that arose in the ancient times have been diffused to pave way for a better understanding based on observable research and experiments. This has been achieved by the introduction of telescopes, and other devices that have been instrumental in promoting knowledge on space and astronomy (Lowell Observatory 1). These researches cannot be achieved without the aid advanced astronomical facilities. Among these is the Lowell Observatory, located in Arizona, in the United States. This facility has enabled astronomers to conduct major research on a wide range of astrophysical sy stems and the solar system. It as also been utilized to observe the space through its high resolution telescope. Astronomers are able to conduct their research on various astrophysical subjects as well as the solar system. Other areas of concern to astronomers are studies on the planets, formation of planets, forming of planets around stars and young stars. Still others include studies on asteroids, which include surveys on those that exist near the earth’s surface (Ribokas 1). In addition, the studies the Lowell institution supports include those centered on investigating Kuiper Belt which lies beyond the Neptune. The facility also aids studies on variability of the sun, which are essential to meteorology and space technology. Lowell observatory is therefore very essential in facilitating investigations on formation of stars, building and customizing Instrumentations, which are used for telescopes. Works Cited Bowell, Edward. â€Å"The Lowell Observatory Near-Earth-Object S earch (LONEOS): Ten years of asteroid and comet discovery†. What’s Happening Magazine, Space. Web. Lowell Observatory. â€Å"Lowell Observatory: Daily events†. Lowell.edu. Web. Lowell Observatory. â€Å"Lowell Observatory: The Discovery Channel telescope†. Lowell.edu. Web. Lowell Observatory. â€Å"Lowell Observatory: The people’s Observatory†. Lowell.edu. Web. Lowell, William. â€Å"The Explorers of Mars Hill: A Centennial History of Lowell Observatory, 1894-1994†. New Hampshire: Phoenix Publishing, 1994. Ribokas, Bob. â€Å"Lowell Observatory – Flagstaff, Arizona†. Grand Canyon Explorer. Web. Strauss, David. â€Å"Percival Lowell: The Culture and Science of a Boston Brahmin†. Cambridge: Harvard University Press, 2001. This research paper on The Lowell Observatory was written and submitted by user Beetle to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Revision, Revision, Revision Notes on Writing Well Essays

Revision, Revision, Revision Notes on Writing Well Essays Revision, Revision, Revision Notes on Writing Well Essay Revision, Revision, Revision Notes on Writing Well Essay Have you ever written a piece of writing and just not quite known what is wrong with it? If you are like every other human being, then of course you have. Stumbling across problems such as these are the main reasons why writers choose to go back and double check what they have already previously accomplished. The revision process is JUST as important as the essay itself. However, not everyone’s revision process is done the same way; sometimes the revision is done by somebody other than the author. Revising an essay can be a very tedious task. Especially if you’re not entirely sure what revision really is. When you hear the word revision, almost every single time you think about run-on sentences or spelling errors. However, that is only one of the many small steps in the direction to true revision. Revising a work of art is much more than surface errors. You need to make sure the content of the paper is accurately portraying your thoughts in a manner the reader will understand. Whether it be identifying and checking for supporting details throughout the paper, or making sure your piece follows the idea and point of the original assignment. In class, we were given an assignment to interview five people who are presenting at a composition research forum that was being held on campus later that night. That’s where multiple comp-250 students present their presentations for whoever asks them to do so. The assignment seemed very troublesome at first, but I knew it would be a great opportunity for a better understanding and comparison of revision and the revision process. I arrived at the research forum later in the evening, so I was able to quickly see what my fellow Fort Lewis College students had in store for me. The first presenter was Sarah Enriquez. Her report was presentation over why we should use human subjects who are on death row to do testing for makeup instead of testing on animals. She described in great detail why it is s

Sports Performance Essay Example | Topics and Well Written Essays - 1500 words

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Employee hand book opinion - Coursework Example The book does not cater for circumstances under which the workforce is small in size and the employer is present in the organization and able to convey information across. This kind of information gap raises concern on the reliability of the Handbook as far as its adoption is concerned (Caruth, Caruth, & Pane, 2009). The handbook fails to give an alternative measure to the employees in the event that the organization is caught in cash deficiency such that it may not meet the obligations to pay its workers. This handbook gives limited information on leadership structure of the organization and how it affects how the employees are treated. In most cases, the workplace policies are subjected to progressive changes by successive leadership and this is not well addressed in the Handbook (Caruth, Caruth, & Pane, 2009). Besides, organization culture plays a critical role in employee-employer relations which is evidently not explained clearly in the handbook. Such limited information presents a study challenge to any reader to the handbook. Caruth, D. L., Caruth, G. D., & Pane, S. S. (2009). Staffing the contemporary organization: A guide to planning, recruiting, and selecting for human resource professionals. Westport, Conn: Praeger

Students` Satisfaction with Online Courses Research Paper

Students` Satisfaction with Online Courses - Research Paper Example and is there a correlation between the frequency of student and instructor interaction and student’s satisfaction of online courses? A quantitative research will be conducted to answer these questions. The research affirms that there is a direct correlation between the frequency of student-Instructor interaction and students’ satisfaction in online courses. Keywords: nursing, students’ satisfaction, online/e-learning. Section 1 Background of the Study The effects and influences of rapid technological developments permeate all facets of human interactions in contemporary society. It continues to redefine and reshape the manner in which society addresses issues and concerns relevant to its contemporary condition. In this regard, the landscape of education is undergoing a radical transformation as new technologies emerge (Skiba, Connors and Jeffries, 2008). In effect, one of the most obvious changes happening is the democratization of learning (Dolence and Norris, 1 995). Information technology enables people to access to knowledge and information available anytime, while at the same time, allowing for learning services to be provided by non-traditional learning institutions (Skiba et al., 2008). As such, developments in information technology create new paradigms in the content of knowledge, knowledge management and knowledge acquisition (Norris, 1995). This context creates an impetus for education in general and nursing education in particular to adapt to the demands of technological changes as education continues its evolution and become globalised (Skiba et al., 2008; Suarez-Orozco and Qin-Hilliard, 2004). In addition, the demand for the integration of information technology in nursing education is not only driven by technological developments, but it is also motivated by the increasing demand for nurses to have competence in information technology as it is necessary in the efficient discharge and management of care services to the patients (Mitchell et al., 2007). However, online/e-learning is not only about placing the modules and lectures in the web or conducting lectures through web (Murray, 2003). It requires the consideration of many factors such as information technology experience both of the teacher and students, socio-economic status, learning styles, teaching styles, skills and confidence in using information technology, technical support and other similar concerns (Cragg et al., 2003; Mitchell et al., 2007; Smith, 2002). In this regard, e- learning is a complex evolution in nursing education. As such, understanding nursing student’s satisfaction in online/e-learning may provide an opportunity to enhance both the nursing education and nursing practice. Purpose of the Study The primary purpose of this study is to gain information regarding students’ satisfaction in on-line courses in Nursing. This study is motivated by the intention of developing of online courses that are responsive not only t o the challenges of technology to nursing education, but also to the demands of technology to the nursing profession. Likewise, the study can help in determining the effectiveness of online courses from students’ perspective through knowing their satisfaction with the online courses. As such, opening the possibility for the meeting between technology and advantages of technology in healthcare, this until now, seems to be obscure (Booth et

Marketing Plan for New Coca Cola Drink

Marketing Plan for New Coca Cola Drink The following marketing plan is for the introduction of the innovative product line extension of the pioneer beverages company Coca-Cola. The Coke Buzz Tea is fresh and innovative product which will enhance the revenue of the company. The following analysis will allow in outlining the best practises to achieve the strategic goals outlaid by the company. The mix of marketing strategies will facilitate to achieve market share of an estimated 8,688,300 people (target) with a growth of 7.3% as forecasted in 4 years. This will capture the unserved market for ready-to-drink Coke Buzz Tea. The success in the sales growth with this product line extension will bring company to apex position and will tag the company as a market leader in the functional soft drink. Situational analysis Under the situational analysis the changes of trends in beverages industry are thoroughly examined. The SWOT analysis is done to get a clear picture of micro environment variables. Under the industry analysis, the opportunities for an innovative product are discussed Marketing plan In the marketing plan all the research work and marketing strategy is listed. The pricing, promotion and place strategies are in accordance with the ongoing Coca-Cola strategy. The strategies are critically revised to add more value in the balance sheet of the company Financial analysis Under the financial analysis breakeven point calculations are done and also incorporated the expected sales growth and revenue figures. Company description Founded in 1886, we are the worlds major marketer, manufacturer and distributor in non-alcoholic beverages syrups and concentrates, which are consumed in the production of nearly 400 beverages brands that contributes our wide portfolio. We are operating in more than 200 countries with our head office established in Atlanta. We are at the second position in functional and specialty Asian drinks. The Coke Buzz Tea will help the company to achieve the top most position in the ready to drink tea sector. Product description and strategic role in future of the company: Coke Buzz Tea will be a canned and bottled beverage and it will be positioned as the only ready-to-drink tea product available in the market. The product will bring entirely unique experience with the base of green tea enhanced with the fruit flavors such as strawberry, passion fruit and lime. Customers will feel fresh and energetic after sipping this delicious tea. It will pose itself different than the traditional tea while offering the delicious taste of fruit juices in convenient and attractive packing. The strategic role of the Coke Buzz Tea in for Coca-Cola is focused on three objectives: Grow to be a market leader in the functional and ready-to-drink sector with increased market share. To attract the Gen-Y consumers and satisfy their needs with an eye catching and FUNctional product. To stay at the front position as the market leader in innovative product development and successful product launches. SITUATIONAL ANALYSIS INDUSTRY ANALYSIS Consumption The sales amount for the functional drinks sector in Canada has approached to $342.2 million in 2004 for a volume of 125.9 million liters. This product division has shown a steady growth since 1999: raise of 13.5% over a phase of 6 years. The consumption rate per capita in 2004 has risen to 4 3.94 liters, which represents a 4.0% increase compared to 1999. The increase of this particular market is mainly due to a slow shift in consumer trends. Trends Through the early 1960s, soft drinks were one and the same with colas in the mind of consumers. In the 1980s and 1990s, however, further beverages (from bottled water to tea) became more accepted. Coca-Cola and Pepsi responded by expanding their product offerings through coalition (e.g. Coke Nestea) and acquisitions (e.g. Coke Minute Maid), but also by keeping their focus on the portfolio diversification. Today, while the soft drink industrys importance has amplified in 2010, the volume sales of carbonated soft drinks has declined due to a large share of consumers who are more attracted towards the trend of healthier drink options in the functional drink segment(smoothies, energy drink, sport drink, milk and juice drinks). Companies have been actively involved in new product developments in order to defy the growing concerns about harmful health impacts of high-fructose drinks, but also to enlarge the demand in a market where product offerings are rapidly maturing. New flavor introductions and health-conscious formulations have been introduced in an attempt to offset the rejection in carbonated soft drink sales The functional market is predictable to show sustained growth and consumer concern in the future years as consumption shifts to healthier, trendier and sophisticated products. Profitability future growth potential In 1993, Concentrate Producers grossed 29% pretax profits on their sales, while bottlers made 9% profits on their sales, for an entire industry profitability of 14%. While the functional drinks segment only accounts for 3.7% of the whole soft drinks sales in 2004, estimations are forecasting a growth of 7.3% in sales and 11.0% in volume consumption by 2010 (ref.4). SWOT ANALYSIS STRENGHTS Effective strides in new markets Coca-Cola has aligned with several companies (such as the joint venture with Nestlà ©) in order to boost the ability to react to demands and variation in the markets of coffee, iced tea and juices. The developing markets are more complex than the developed markets. They require more marketing and product awareness. Strong existing distribution channels Coca-Cola has global operations and is well recognized in its distribution channels (such as store retailers or vending machines). Therefore, a new product launch can usually rely on the existing distribution structure in order to reach the greater part of its target market while requiring no major supply / delivery enlargements. Brand strength The Coca-Cola Company is the biggest manufacturer, distributor and marketer of non-alcoholic beverage concentrates and syrups in the world. The Coca-Cola brand is unarguably recognizable brands in the 200 countries where it trade its products. The well established and strong brand name is one of the bases for the companys competitive benefit on several of its core markets. WEAKNESSES Relying upon line extensions Coca-Cola is relying on brand expansions increase sales in specific lines, particularly its long-time carbonated soft drink products (i.e. the introduction of Vanilla Coke assisted maintain sales for the core Cola beverages). However, there is a major risk of cannibalizing existing sales in the long term (for example, Bubble Tea might deter on sales for iced tea). Reliant upon particular carbonated drinks The long-time existence of Coca-Colas Coke beverage has conventionally promoted this particular line as a flagship product. The core coke products have gained strong loyalty from customers and have solid basis of sales. The brand is more and more anchored as a single line carbonated drinks which may have taken away the freedom to diversify in other non carbonated products. The Coca-Cola Company is a strictly global multinational business giant. Most of its products are shipped to many areas of the globe. These products have adapted to the geographical requirements Furthermore, many smaller and diversified product lines are more or less accepted in one particular region over another. Therefore, the course of diversifying the production and marketing all products engage costly investments. These capital necessities typically increase as the product becomes heavily focused (for example to market a coke bottle in Japan is less difficult due to the worldwide recognition of the bottle rather than the Qoo in the same country, as the Qoo is the newest non carbonated drink introduced by Coca-Cola in 1999) OPPORTUNITIES New product introductions The functional drinks market is one that predominantly allows more opportunities, innovations and gives greater freedom for creativeness in the production, design, distribution, manufacturing, promotion and retailing choices and processes. Brand is attractive to global partners Because of the size of the company and broad portfolio base, Coca-Cola has strong purchasing power over its suppliers, and also draws large partnerships with various levels of consumer contact (e.g. McDonald, movie studio promotions, promotions in universities, sponsorship agreements, etc.). Existing brand awareness also offer an international playing field for powerful marketing strategies. THREATS Strong competition Coca-Cola has a tough competition in the global market. Though the number of the competitors is less but to capture the bigger share in the crowded market will be a tougher one. Potential health issues The current drift of consumer and consumers groups consciousness towards goods and services is both beneficial and threatening for companies in the food and beverages business. Over the last few years, concerns over health concerns have risen in the media through an extended and ever- growing network of knowledge outputs (TV channels, journals, internet). The shift of the younger generation towards a healthier standard of living needs a careful planning and decision- making in new product developments. Large companies can also straightforwardly become the target of consumers apprehension. Target market Segment identification: RTD (Ready-to-drink) bottled Coke Buzz Tea, to be established within the Functional Drinks sector. Segment needs The product will accommodate to both social needs (perception of a social, fun drink with a sense of belonging within peer consumer groups) and physiological needs (hydrating and nutritional value). Segment trends The current trends include a move away from junk foods and carbonated drinks, a rising interest for healthier / beneficial foodstuffs for the mind and body, the trend towards the accessibility of on-the-go products for those with an active lifestyle, as well as the inclination for personalization through customization. Conclusion Based on the aforementioned analysis, Coke Buzz Tea appears to be a profitable and innovative product with a strong outlook for market share presence and segment growth opportunity. Upon execution of the marketing plan, the Coca-Cola Company will reclaim increased market shares and claim its targeted situational place of market leader in the functional drinks section as well as keeping its long-standing consumer appreciation for innovative and successful product launches in diversified markets. Projected profits will be $243,029.47. Objective The objectives of the marketing plan are focused on the three main criteria: To establish a wide brand recognition through the capturing of market share Making consumers more aware regarding the Coke Buzz Tea product from coke. To attain a market leader position in the functional drink sector PRODUCT STRATEGY The core Bubble Tea beverage in a pre-bottled and pre canned, ready-to-drink format. The actual product Packaging and labeling: see figure images.jpg Branding: Colorful, aspect of play, round shaped, prominent Buzz logo written in modern font, catchphrases such as Think outside the Bubble and Get Your Buzz. Trade name: Coke Buzz Teaà ¢Ã¢â‚¬Å¾Ã‚ ¢, a Coca-Cola product Brand personality: oomph, funky, cool, purposeful, original, funny, healthy, etc. Brand equity: Coca-Cola provides a consistent, quality, accessible and innovative soft drink reputation. Augmented product Nutritional information, Status (social drink), Features promoting the website, Healthy drink with an advantage of a green tea base. Marketing considerations Product life cycle Coke Buzz Tea is a low-learning product. With a strong marketing promotion, sales [will] begin immediately and the paybacks of the purchases are readily understood. Since Coke Buzz Tea is prone to product imitation, Coca- Colas strategy is to widen distribution rapidly, which is currently possible, credit to the companys high manufacturing capacity. Coke Buzz Tea pursues the practice of product line extension. PRICE STRATEGY The price strategy that will be undertaken should consider the following aspects: 1. Consumer demand 2. The product lifecycle 3. Potential substitutes Customer demand Customer demand is a vital factor which is driven by flavor, income and availability of others alike products at a different price (mentioned later in the potential substitutes section). For a lot of customers, value and price are much related: the higher the price, the higher the value. As a result, Coca-Colas intention to position Coke Buzz Tea as an exclusive, innovative and attractive product offer it a certain control over price. The product lifecycle The company should take benefit also to the fact that the newer the product and the in advance in its lifecycle the higher the price can typically be. It ensures a high profit margin as the early adopters get the product and the firm seeks to earn development costs quickly and it also carry a certain prestige to the product. http://www.sabertek.co.za/images/ProductLifeCycle.png PROMOTION STRATEGY Objectives: To create strong awareness about the launch of Coke Buzz Tea among the Gen-Y (10-29 years old) consumers and their parents. This is very essential to win the market share against the main competitor PepsiCo. Message: The promotional outputs will convey the clear message that:- Coke Buzz is a healthy drink for active and young people who simply enjoy taking care of their body and life. Think outside the buzz: BeBold, BeOriginal, BeDifferent, BeYourself. A good spirit in a good body. Media selection: Before selecting the appropriate medias, it is significant to note that Generation Y consumers only give partial consideration to media. However, they can be reached through incorporated programs. They are typically using other than one communication media at a time; a behavior that is commonly called multitasking. This set of consumers doesnt give its complete attention to one single message, but rather uses continuous fractional attention to scan the media. Marketers can still communicate with Generation Y by means of a variety of targeted promotional tools. Another vital tactic to reach our target market is through Viral or Buzz marketing, which Coca-Cola will greatly use in this campaign (campus, contests). Advertising: PROMOTIONAL MIX Consumer oriented: Contests: Win another Coke Buzz Tea flavor, Uncover a secret code beneath the bottle cap and win sporting goods and electronics by logging on the website (Arguments: It will boost consumer purchases and encourage consumer involvement with the product). Samples: Distribution of samples in supermarkets, school/universities and near theaters. Samples are a technique to avoid product resistance since people are not used to find bubbles in their drinks. Arguments: It will encourage people to buy the new Coke Buzz Tea and it signifies low risk for customers since they get it for free. They have nothing to lose by trying it. Point-of-purchase: In supermarkets (to reach the parents of generation Y). Arguments: It is also a way to increase product trial and provides a good product visibility. Trade oriented: Allowances and discounts: Case allowance (Arguments: The free goods approach will be used so it can push retailers to buy more of the product to get a certain amount for free). Cooperative advertising: To cheer retailers to buy our product and to sustain our high level of advertisement that consumers anticipate from Coca-Cola. Other considerations: IMC (integrated marketing communication) Intermediary: personal selling will be more often used. Ultimate consumer: Coca-Cola will use additional mass media because the amount of possible buyers is large. PLACE (DISTRIBUTION STRATEGY) Coke Buzz Tea will be distributed through these channels: Convenience stores Supermarkets Independent food stores Multiple grocers Discount stores Vending machines Direct sales. FINANCIAL MEASURES Requirement for success analysis: C.M. per bottle = 382,159.36 / 328,000 = $1.17 Break-even: (113,453.56+25,676.33) / 1.17 = 118,914 (bottles) http://www.mirrorservice.org/sites/home.ubalt.edu/ntsbarsh/Business-stat/otherapplets/BreakEvent.gif Market share: 118,914 / 1,000,000 = 11.9% In one year, if Coca-cola can sell 118,914 bottles of Coke Buzz Tea, or in other words achieve 11.9% of the functional drink market share, it will break even. After this point, every bottle Coca cola sells will generate average $1.17 towards the profits. The potential profits can up to $1,030,770.001 based on our target market. Expected Costs: COGS: $597,124 * 36% = $214,964.64 O/H: $597,124* 38% = $226,907.12 Expected Revenues (total) = $597,124 1 $1.17*(1-11.9%)*1,000,000 = $1,030,770 CALCULATIONS Based on Coca-Colas previous financial statements, we will see the Average COGS/Revenues for year 2005, 2004, and 2003 is 36%4. Operating Costs /Revenues = 38%5 Moreover, since our target market are 1,000,000 cans annually assuming Coca-cola maintains its market share in functional drink 32.8%, we predict our sales as 1,000,000 * 32.8% = 328,000 bottles. We use the ratio of average capital expenditures / net operation income for North America to estimate the fixed cost we need for producing Bubble Buzz in Canada: 4.3%6 of the total revenue. Task 3 The Coke Buzz Tea is a product line extension for the well established Brand Coca-Cola. The company has won the award of the most valuable company and always at the first place in providing the full value for the money. The Coke Buzz is the extension in the product line but it offers the same commitment for the value for the money as the other Coke products are offering. As the starting price of the Coke Buzz is kept little higher than the existing products. This can be compensated by justifying the nutrition content and the uniqueness of the product. The freshness of the green tea and the delicious taste of the fruit flavors will let consumers enjoy the full value of their money. The advertisement has a vital role in the success of the product. As there is a neck to neck competition between Coke and Pepsi. So Coke needs a strong advertisement to backup the launch of the product. In the marketing plan I have discussed the promotion process which is very diversified. This product is clearly targeting the young generation, which may be students, college students, young employees, athletes and few old people who like to change the conventional tea with something exciting. This age groups is not limited to a single advertisement media. So a proper mix of advertisement media is required. Critical reflective learning is the learning technique with which students or the learner brings the theoretical knowledge into practical use. With the help of the reflective learning individuals grow in term of knowledge, social and professional skills. In the course of MBA the reflective learning process plays very critical role. Sometimes even in organizations, the managers fail to possess reflective learning skills. The reflective learning bridges the gap between what we have learned in the school and what we need to stay in business. In the course of Marketing Management, I have leaned the various marketing tools, techniques, concept and theories. In the starting the course module was very easy and according to my prior experience of sales assistant. Before the MBA course I was working as an efficient sales executive in a multinational company. Though my background was not supporting the role I was working in. but my strong communication and social skills bought success and perks during my job tenure. To add more skill set under my CV and to gain the insight of the corporate world, I chosen the business study. During the first few weeks of Marketing Management course I was very amused to see the simple marketing techniques but having critical affect on the revenues. The mode of teaching was mainly through slides and case studies. This helped in the implementation of the theories and various concepts in on the real time companies. The course started with a slow pace and I was able to gain the basics of the marketing. The aim of the module was to provide future managers an understanding of the key theories that underpin the study of Marketing, as well as an opportunity to analyze and evaluate the marketing strategies of successful and not-so-successful businesses. The module started with the 4ps of marketing and phillip kotler reaserch work. I have gained the sense of importance of the Place, Promotion, Price and Product. To make any product successful, there should be a proper strategy for the marketing mix. In the preceding week I came to know the various aspects of the buying behavior of the consumers. The adoption process sounded very interesting in creating hype for the product. I learned how adoption levels vary among the consumers and came to know the various classes of the consumers. After gaining the insight of the concept the course was advanced to the product life cycle. This helped me in the understanding of the processes involved in the birth phase of the product to the decline of the product and how the marketing mix changes with the life cycle. Week 4 and 5 revolved around the segmentation of the market and how to capture the target market. Though I had little knowledge of the market segmentation and the target market due to my past job. The addition to my knowledge was the techniques used to segment the market. Earlier I was not sure how the companies segment their markets but the study of demographic, geographic, behavior descriptors made me aware of the causes of segmentation. But sometimes I got confused as there are some companies whose products are same for all buyers e.g. Coca-Cola, and Pepsi. Although they produce different products but the basis of their sales is still the old flavor drink. I had very fascinating moment when I studied Michel Porters generic strategies. I found the practice use of the generic strategies when I writing my project report. These strategies found very helpful in the positioning of the product in the market. After studying the half of the course I was bit confused in the fit between the preference of the market segment and current positioning of the product. For this I did a personal research and wrote a positioning statement to guide development and implementation of marketing strategy. After this revision I was able to grasp the concept of the final decision on where a product will be placed, OR where a current product will be repositioned to within the market. Learning of the Forecasting technique was a very new thing for me. This concept was totally practical and had mathematical touch. This was the only topic I faced in module in which I touched the calculator. Along with the course work I learned the concept of forecasting techniques with my own research. The six techniques took long time to learn. In the same week I learned the importance of the market research techniques. These were very helpful for me to grow socially. I found them very interesting as they need a direct contact with the customers. The thing that disappointed me in the course module is the affective use of the technology in the market segment. The module was not equipped with the technologies that help in the real time marketing environment. I felt to do self study in this field but the burden of the study and work restricted me to go beyond the course module. Though I kept myself updated with the use of internet and various marketing magazines. In the course work I read about the client contact management system ACT. In the ACT system the Advertising companies have the salespersons contacts in the ACT database and they offer information on the last ad they purchased. This helps the sales person be more effective in their sales and try to sell products (advertisements) they know the customer will be interested in purchasing. By the week 6 I gained the basic and advanced knowledge in the module. Week 7 was little difficult for me to understand. The positioning process was very confusing for me as it involved lot of research and practical knowledge. For this purpose I took help from my friends who were working in the supermarkets and big grocery stores. The term positioning was very new to me as I had never encountered with this process during my job. The positioning task had many steps as I learned: Select the target market Set the promotional objective Set the promotional budget Design the promotional mix Carry out a research to find out if the promotional objectives met This was the scene when I had to implement my all marketing knowledge which I had learned in the course. Week 8 study was more practical than the article. In that week I practiced many real time problems which a manager can face or the issues which can arise in the marketing division or in the whole organization. In that particular lecture I came to know the ethical issues associated with the marketing practice. Though in the lecture very limited knowledge was given on that topic but the lecturer was able to convey the importance of the topic. After the week 8 I assessed myself on the basis of the knowledge I earned in the module and found that I become sound in theoretical part but I found difficulties in relating the concepts with the real time scenarios. This was due to the less number of assignments given in the module description. Though the final assignment which needed a lot of research and cleared most of the quarries. But the module needs to be revised as there should be a proper assignment is required in the middle of the course work, so that students will able to attach themselves with the practical world at very early stage. I felt the major drawback in the course module is the involvement of the students. There was negligible number of the seminars given by the students. This kept me at back end in term of confidence to speak in front of the whole class. There were no debates or maybe there wasnt any weighting to the debate, thats why nobody cared about them. At the end of the reflective learning process I am still not comfortable with the technological advancement in the sector of the marketing. I have very limited knowledge about the tools used by the managers in the real world. I thought to attend a seminar to overcome the limitation of my knowledge but then I realized it would be better if the college admin will add this as activity in the course module. My personal assessment revealed the shortcomings in my presentational skills and analytical skills. To overcome the hurdle I made proper strategy for which I joined the study groups in the libraries and started to read case studies. The other tools which helped in the reflective learning are the journals, magazines, TV, internet and the various seminars. http://www.scribd.com

Nova Incorporated Essay -- essays research papers business

Nova Incorporated : Two Sourcing Opportunities An Introduction Before John Fisher decides to take some holidays he gets two memorandums from their Executives in Asia PAC and South America that are showing their interest in to improve the RONA thought strategic alliances in APAC and an outsourcing contract in South America to better improve RONA and delivery in both areas. Questions 1.Evaluate the risks and rewards of internationalization/globalization through cooperative strategies via the opportunities to (1) enter into joint ventures in China and India in exchange for licenses to NOVA's process and product technology and (2) outsource manufacturing in Brazil.   Ã‚  Ã‚  Ã‚  Ã‚  Joint Ventures in China & India   Ã‚  Ã‚  Ã‚  Ã‚  Risks -  Ã‚  Ã‚  Ã‚  Ã‚  Government Laws and policies -  Ã‚  Ã‚  Ã‚  Ã‚  Loss of Quality Control Rewards -  Ã‚  Ã‚  Ã‚  Ã‚  Low labor price -  Ã‚  Ã‚  Ã‚  Ã‚  Reduce cost of distribution -  Ã‚  Ã‚  Ã‚  Ã‚  Increase sales by a factor of 10 -  Ã‚  Ã‚  Ã‚  Ã‚  Increase RONA up to 55% -  Ã‚  Ã‚  Ã‚  Ã‚  Export opportunities in other neighbors market -  Ã‚  Ã‚  Ã‚  Ã‚  Expand Brand and technology to these countries Outsourcing Manufacturing in Brazil Risks -  Ã‚  Ã‚  Ã‚  Ã‚  Loss of Quality Control -  Ã‚  Ã‚  Ã‚  Ã‚  Loss of Product Secrets -  Ã‚  Ã‚  Ã‚  Ã‚  Loss of Innovation Rewards -  Ã‚  Ã‚  Ã‚  Ã‚  No Investment from NOVA -  Ã‚  Ã‚  Ã‚  Ã‚  No transportation or distribution cost -  Ã‚  Ã‚  Ã‚  Ã‚  No currency fluctuations -  Ã‚  Ã‚  Ã‚  Ã‚  Reduce time to supply the warehouse in Brazil -  Ã‚  Ã‚  Ã‚  Ã‚  Increase RONA up to 40% -  Ã‚  Ã‚  Ã‚  Ã‚  Increase value of Costumer Service 2.Discuss market orientation in the context of sourcing...

Break Before University Essay

It goes without saying that people like having the things they don’t have. Students always want to have a break after a long time they were very busy with studying, especially before they come to universities – a new environment with lots of challenging. It’ll be not good for a student to have a year break before going to university because it’s really a waste of time, and they might forget their knowledge. Today, both of adults and children always try to learn hard. Knowledge is unlimited; we never have everything in our mind. We learn bit by bit every day. If one stops working for one day, one eventually loses his knowledge. For one year, people can learn a lot of knowledge and experience, and you’ll be worse than others. Secondly, if you have a break for one year, it will take you more than one year to come back your work. In some case, the inertia is so great that one can’t go back to school.  Last but not least, one might forget your lessons easily when one doesn’t practice. When one comes to a university, one’ll continue learning your program in high school in a different way. One’ll have to learn by himself more than following teachers. It takes a lot of times to learn this new habit. Taking a long break seems like a cool idea, but I will not jeopardize my college education. A student will have to coup with many problems after such a break. One should consult his teachers and his parents before making that decision.

Marx and Carnegie Essay

For centuries, many philosophers have discussed the issue of class struggle. Karl Marx and Andrew Carnegie both developed theories of the unequal distribution of wealth a long time ago; however the only Carnegie’s ideology could apply to American society today. In â€Å"The Communist Manifesto†, Marx first introduces the two main social classes: bourgeois (the upper class) and proletarians (the lower class or working class). He points out the revolution of industrialism has made changes of Capitalism to Communism. He suggests that the rich should redistribute property evenly because the proletarians have put a lot effort contributing in the revolution. In contrast, Carnegie analyzes in â€Å"The Gospel of Wealth†, the unequal distribution of wealth is a natural consequence of civilization. Both Marx and Carnegie present the problem within society because they want to contribute their own experiences from various views to resolve the tension between the rich and p oor efficiently. By eliminating the gap between rich and poor, Marx believes Communism should replace the economic system of Capitalism. In his perspective, he claims, â€Å"They have nothing to lose but their chains. They have a world to win. Working men of all countries, unite† (Marx 476). Because he sees the Capitalist system exploits workers who are unfairly treated, he asserts that the proletarians should become the ruling class. The principle of Communism is the ideology of collectivism. Marx states, â€Å"Communism deprives no man of the power to appropriate the products of society: all that it does is to deprive him of the power to subjugate the labor of others by means of such appropriation† (470). This means that no private property should be allowed, and no one has even a less or more power in a Communist society. Because Marx illustrates the property ownership would enhance greed, and ambition to win in the competition despite of any consequences, he concludes the more competitions are eliminated, the better people would satisfy into their work. The goal of it is to bring up an  economic more and more efficient as well as its equality. Despite the fact both Marx and Carnegie agree that people who work hard deserve to live a successful life, Carnegie insists the great solution to the issue between rich and poor is depend on the wealthy class in society. He expresses, â€Å"The best minds will thus have reached a state in the development of the race in which it is clearly thoughtful and earnest men into whose bands it flows save by using it year by year for the general good† (495). Instead of conforming to Marx’ ideology of letting the proletarians rule the society, Carnegie thought that the rich provide an important responsibilities which means to improve the better standard of living in society. Since the poor will always be among us, he has mentioned the word â€Å"best minds† to identify the rich who represent the most educated and successful group within the population. Carnegie offered the solution of having the wealthy provided institutions and education programs, so the poverty could learn how to build their own wealth and have the great social benefits. In â€Å"The Gospel of Wealth†, Carnegie also mentions in the theory of Social Darwinism, society can’t be better because the wealthy have such a great deal amount of money, but they are not thinking carefully in what and how to spend their money properly. He said it is only useful when they find a good way to use that money to help the poor’s problems. He doesnâ€℠¢t support everyone who give generously to charity because the poor are not educated enough to use the money wisely, perhaps spend it on useless frivolities. He condemns, â€Å"It were better for mankind that the millions of the rich were thrown into the sea than so spent as to encourage the slothful, the drunken, the unworthy† (494). Thus, instead of spending money on useless things, he suggests that the rich should leave their wealth for public good. He used the Cooper Institute to expand his point that the public had used this institution to have themselves better rather than using the money Cooper had donated to them. He illustrates, â€Å"Of every thousand dollars spent in so-called charity to-day, it is probable that $950 is unwisely spent; so spent, indeed, as to produce the very evils which it proposes to mitigate or cure† (494). In the Communism and Individualism, Marx and Carnegie passionately contrast against each other’s ideologies. In Marx’s perspective, the wealthy doesn’t seem to consider the effort of laborers so there is an inequality gap between two social classes. However, Carnegie strongly refuses Communism because he  believes Communism only work on theory but not in reality. He asserts that through Communism, people expect to be treated the same, so it maybe lead them to do nothing better for their lives and society. On the other hand, Carnegie explains the concept of Individualism can promote independence and enhance good communication between two separate social groups. He adds, â€Å"Not evil, but good, has come to the race from the accumulation of wealth by those who have the ability and energy that produce it† (488). It means people work hard individually can achieve good education and as well to have a better chance to develop their standard lives. Nevertheles s, Marx is also against Carnegie’s perspective. Marx proved that Communism promoted equality among individuals, creating a mutual agreement in regards to moral standards. Moreover, all different classes have the rights to trade and sell any products of manufacture to create a best standard living. Even though, Marx and Carnegie both represent the unequal distribution of wealth in capitalist societies, they discuss the tension between two social classes in different perspectives. In Marx’s ideology of Communism, he wants the proletarians ruling society while Carnegie believes the bourgeois are qualified to improve the standard of living. Carnegie also mentions that the rich must spend their wealth in appropriate way such as contribute their money wisely to public uses. Each of their ideologies propose the advantages and disadvantages in the Communism and Individualism; however, the purpose of presenting the different perspectives of Marx and Carnegie is to reducing the gap between rich and poor as well as bringing the economic equally to develop a better standard life for all social classes. Works Cited Carnegie, Andrew. â€Å"The Gospel of Wealth.† A World of Ideas: Essential Reading for College Writers. Ninth Ed. Eds. Lee A. Jacobus. Boston: Bedford/ St. Martins, 2013. 485-495. Print. Marx, Karl. â€Å"The Communist Manifesto.† A World of Ideas: Essential Reading for College Writers. Ninth Ed. Eds. Lee A. Jacobus. Boston: Bedford/ St. Martins, 2013. 456-476. Print.

Dachau essays

Dachau essays Specific Purpose: to inform my audience about the concentration camp Dachau. Organizational pattern: Chronological Imagine being locked inside of a fence and tortured in the worst possible ways. Think about going for days with no food and being ecstatic when you were finally given a piece of bread. Can you picture what is was like to have everything stripped from you, everything including your hair? Thats exactly what happened to the prisoners in the concentration camp Dachau. Today I will be telling you about the terrible happenings that occurred at Dachau. The people there werent even considered human, they were just a number tatooed on their arms. This was a place no one should have had to go. I am able to tell you about this topic because I have actually been to Dachau and Ive also done research. I will be telling you today what a concentration camp is, what kind of people were sent there, the treatment the people received, and what happened to the bodies after they were killed. To begin I would like to explain first what Dachau was and where it was located. a. A concentration camp is a prison with barracks instead of cells that the Nazis used to keep thousands of innocent people in under inhuman conditions. ii. This camp was established in March of 1933. b. It was located in a small city outside of Munich. i. Originally Dachau was located in Bavaria. ii. It was moved from its original location and expanded. c. Dachau was in use from March 1933 to 1945. i. It was divided in two sections which were the camp itself and the crematory. ii. The camp had thirty two barracks, farm buildings, a courtyard area, electric barbed wire fence, a ditch, and a wall with seven guard towers. (Visual aid) Now that you know what a concentration camp is and ...

Critical overview of the enforcement of foreign arbitral awards in Dissertation

Critical overview of the enforcement of foreign arbitral awards in saudi - Dissertation Example It will also discuss the procedures involved in enforcement and how these can pose a challenge to the foreign arbitrators. In clear terms, non-conformity with the Islamic Law will lead to rejection of the application for a foreign arbitral award by the Kingdom of Saudi Arabia. Here the paper will attempt to answer the question â€Å"What policies should the Kingdom of Saudi Arabia consider taking up in order to address the limitations and difficulties faced in enforcement of foreign arbitral awards?† The proposal here shall outline the rationale or background of the problem specified by the question and after explaining this, it will outline the research method to be taken in order to reach our desired inference. This will be followed by targeted literature review and a provisional chapter outline for the contents. Elaboration of the proposal The proposal outlines the path that will be adopted by the dissertation which will focus on the Saudi Arbitration Law 1983 and the Rules for its Implementation (IR) in 1985 in order to understand and analyze the legal dimensions of the arbitration procedures under the Saudi government. It will take up a study of scholarly books and articles to provide an account of the role of Islamic schools in the Saudi legal framework and the specific articles of the law which pose a challenge to foreign arbitrators. The Code of Commercial Court of 1350H in 1950 made provisions for the conflicting sides to reach a solution to mutual disputes or disagreements. Other authentic articles available online have helped in throwing light on the legal framework and the reason behind the initiation of the need for the presence of a neutral entity or an independent arbitral forum. The renowned dispute between the Arabian American Oil Company (ARAMCO) and the government of Saudi initiated the foreign arbitrators to consider the necessity of reconsidering the Shari’ah as the sufficient framework of law to govern the energy disputes ari sing form complex issues and therefore the law could not serve as a governing one2. However a delve into the way the religion of Islam influences all decisions of the Saudi government can enable one to understand that the country is sceptical to some extent in enforcing foreign arbitral awards especially when they concern non-Saudi law of governance. Some new policies such as Article 3 of Arbitration Law in 1983 were passed owing to the economic boom of 1970 which brought about foreign companies’ investments in the nation. The Article 3 brought a shift in the position of the government towards international arbitration. Attempts have been taken to regulate the national arbitration law regarding settlement of commercial disputes3. Keeping such proceedings in the backdrop, the proposal attempts to determine the key setbacks and limitations posed during the implementation of foreign arbitral awards in the nation. This will set the ground of justification for addressing the resea rch question framed in the previous section. The process of close scrutiny of the issue present in the doctrines of the law might determine certain sensitive concerns which might deteriorate the effectiveness of commercial arbitration system in the nation. Research Methodology The research will undertake a combination of three specific approaches or methods. The first is the â€Å"

WC mod 5 discussion Assignment Example | Topics and Well Written Essays - 250 words

WC mod 5 discussion - Assignment Example Rich people in the society are related with corporate crimes as they can afford to hire lawyers to defend them while the poor are most likely to commit street or minor crimes. However, minor crimes get heavy sentences as compared to corporate crimes. In most cases, females and minorities live in poverty; on the other hand, teenagers are most likely to commit minor crimes. However, older people stand high chances of being rich; therefore, they are prone to committing corporate crimes (Waterkeyn, 2005). Considering gender, males are related to violent crimes as compared to females who are less violent and tend not to go for violent crimes. As previewed, criminology and critical studies may be perused in future to expand multi-disciplinary knowledge. This aims at exploring the under-developed where female peers support certain types of pornography. However, the media has played a significant role in dealing with the matter of female crimes. Through women empowerment programs, many women have changed positively and the rate of female crime has gone down (Mallicoat, 2011). The media has gone a step ahead to mobilize awareness campaigns about crime and how women have suffered in the hands of